Sevice Packages
Flexible Service Levels for Your Needs
Fractional Head of Growth
If you have a great product and a brand book, you likely need a fractional head of growth. We connect the foundation you built with your brand team and create a bespoke full-funnel execution plan to help your business scale.
Ideal company: pre-launch, early stage, scaled.
Services include acquisition strategy, retention strategy, staffing, execution planning, integrated marketing, agency management, and analytics.
Subject Matter Expert
Do you have some pieces of your marketing stack in place and need help to bridge the gap before hiring someone full-time? Our team of experts can slot in for SEO, Lifecycle Marketing, Conversion Rate Optimization, and Performance Marketing roles.
Ideal company: pre-launch, early stage, scaled.
Services include lifecycle marketing, performance marketing, SEO, email automation, and conversion rate optimization.
Coaching
If you have specific needs and want an expert to evaluate, coach, or build out processes and structure within your organization, we can help.
Ideal company: pre-launch, early stage, scaled.
Services include acquisition strategy, retention strategy, staffing, execution planning, integrated marketing, analytics, and project-based channel management.
Clients
What it is like to have fractional growth marketing support?
Before
No idea what is driving the business
Marketing channels not working together
No test and learn plan
Broken marketing funnel
Customers not returning
Unsure about what products to market
Terrible conversion rates
After
Coherent data being leveraged for marketing decisions
Holistic channel strategy
Retention marketing plan for scale
Product-driven marketing approach
Learning agenda that guides testing
A clear roadmap for scaling acquisition
Lifecycle marketing emerges as a strategic approach to not only retain customers but also to enhance their lifetime value. This methodology focuses on engaging customers at every stage of their journey with your product, from initial awareness through to loyalty and advocacy. Understanding and influencing customer behavior and engagement throughout their lifecycle can significantly impact a SaaS company's growth and sustainability.